Bach Thai Buoi (1874-1932) – Vietnam’s King of Cruise Ships
Kindness, decorum, uprightness, wisdom, and faithfulness.
We sail responsibly with 6 pillars including: protecting natural resources and the environment, social and community responsibility, creating jobs, developing the local economy, customer satisfaction, and profit for our company.
10 Regulations for Luxers
1. Excellence – You are experts, work and serve from your heart.
2. Passion – Work with passion, put all of your soul into even the smallest things you do for excellence and success.
3. Attitude – Attitude is everything and your purpose must be blended into the organization’s mission, vision, and values.
4. Customers first – Our people are company assets. We do everything for 100% customer satisfaction as is their right.
5. Sustainable cruising – We sail responsibly with 6 pillars including: protecting natural resources and the environment, social and community responsibility, creating jobs, developing the local economy, customer satisfaction, and profit for our company.
6. Individual responsibility – When something goes wrong, take the personal responsibility first, “It is my faut”.
7. Oriented-results organization – Results say it all. Refer to the numbers in our company for the proof of excellence.
8. Be active and creative – Always remember! Never say “no”, always give two solutions for each problem!
9. Team work – Work with your team effectively. Competent and mature people do not need supervisors.
10. Integrity – Be honest, kind, and authentic people. Think rightly in words, actions, and results.